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Jimmy May

Built Under Pressure: A Navy SEAL’s Mindset

He served, he sacrificed, and then he came home to a world that didn't know what to do with him. So he built something that did. In this conversation with Trixy Castro, Jimmy May talks about the hardest transition any veteran faces — and how he turned it into a movement.

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Hidden Gems

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The deeper dive. Frameworks, tools, and the parts that didn't make the film.

Jimmy May

Beyond The Brotherhood

Streaming Now

Built Under Pressure: A Navy SEAL’s Mindset

He served, he sacrificed, and then he came home to a world that didn't know what to do with him. So he built something that did. In this conversation with Trixy Castro, Jimmy May talks about the hardest transition any veteran faces — and how he turned it into a movement.

Part 1 — Cinematic Episode

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Lead from the Front

Jimmy translates SEAL team decision-making into frameworks founders can use when everything is at stake.

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Jeremy Lessaris

Founder & CEO, VeriFee

Streaming Now

Why Winning Doesn’t Fix You

From homelessness to eight company exits across tech, fintech, healthcare, and payments, Jeremy Lessaris turned survival instinct into a repeatable playbook, then had to unlearn the part of it that was quietly running his life. He sat down with Trixy Castro to break down the difference between builders and operators, and the exact moment success stops solving your problems and starts creating new ones.

Part 1 — Cinematic Episode

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Hidden Gems: The Idea Gauntlet

From homelessness to eight company exits across tech, fintech, healthcare, and payments, Jeremy Lessaris turned survival instinct into a repeatable playbook, then had to unlearn the part of it that was quietly running his life. He sat down with Trixy Castro to break down the difference between builders and operators, and the exact moment success stops solving your problems and starts creating new ones.

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Dominique Wilkins

NBA Hall of Famer · Roots Partner

Streaming Now

Built Through Adversity

He earned the nickname 'The Human Highlight Film' on the court — but 15 seasons of navigating injuries, trades, and rebuilds left a story that no highlight reel ever captured. He sat down with Trixy Castro to finally tell it.

Part 1 — Cinematic Episode

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Hidden Gems: Built Through Adversity

Go deeper with Dominique — the mental framework, the pivots after injury, and what legacy actually means when the game is over.

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Flora Amiri

Founder · Brow Arc & FLORA Beauty

Streaming Now

Built Beyond Sacrifice

She took Division I tennis discipline into a brand-new arena — building Brow Arc from one location to 30+ nationwide, then launching a clean beauty line on top of it. In this conversation with Trixy, Flora breaks down the single mindset that made all three possible.

Part 1 — Cinematic Episode

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Hidden Gems: Built Beyond Sacrifice

Flora's framework for translating athletic discipline into brand standards — and how to build customer trust at scale across 30+ locations.

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Mickey Segal

Managing Partner · NKSFB

Streaming Now

Built on Trust

For decades, Mickey Segal has been the person Hollywood's biggest names call when it matters most — not their agent, not their lawyer, but Mickey. In this conversation, he tells the story he's never told publicly.

Part 1 — Cinematic Episode

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Hidden Gems: Built on Trust

The frameworks Mickey uses to serve at the highest level — and the mindset required to carry the weight of other people's success.

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Kristin Oja

Founder · Stat Wellness

Streaming Now

The Doctor Who Changed the Model

She had the degree, the training, and a clear path through conventional medicine — and she chose something harder. In this conversation with Trixy Castro, Dr. Kristin Oja explains why building Stat Wellness meant questioning everything she was trained to do, and why that was the most courageous clinical decision she ever made.

Part 1 — Cinematic Episode

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Hidden Gems: The Doctor Who Changed the Model

Dr. Oja's actual framework for optimizing energy, clarity, and resilience — built for founders running at full capacity.

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Mason Maggio

NASCAR Driver

Streaming Now

NASCAR's Next Rookie of the Year

Rookie of the Year at Hickory, a NASCAR Truck Series debut, an Xfinity Series ride — on paper it reads like a fast track. What it leaves out is a kid from Palm Beach Gardens with no racing family, who turned karting into a career on preparation alone, with his father Tony in his corner the whole way. He sat down with Trixy Castro to finally tell it.

Part 1 — Cinematic Episode

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Hidden Gems: NASCAR's Next Rookie of the Year

Rookie of the Year at Hickory, a NASCAR Truck Series debut, an Xfinity Series ride — on paper it reads like a fast track. What it leaves out is a kid from Palm Beach Gardens with no racing family, who turned karting into a career on preparation alone, with his father Tony in his corner the whole way. He sat down with Trixy Castro to finally tell it.

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Freddy Money

Atlas Restaurant Group

Streaming Now

Obsession Over Perfection

He's cooked in some of the world's most demanding kitchens — and every one of them shaped a philosophy he's now building an empire on. In this conversation with Trixy Castro, Freddy Money breaks down what obsession over perfection actually looks like from the inside.

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Hidden Gems: Obsession Over Perfection

How Freddy channels obsession without burning out — the creative rituals and decision filters behind Michelin-level consistency.

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Vera Quinn

CEO · Cydcor

Streaming Now

What Sales Really Teaches

She started as a sales rep and rose to CEO of Cydcor — one of the most enduring names in direct sales. But Vera Quinn will tell you the most important things she learned about leadership, she learned in the field. In this conversation with Trixy Castro, she makes the case that sales is the best education a CEO can get.

Part 1 — Cinematic Episode

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Hidden Gems: What Sales Really Teaches

Vera on building a 13× Best Place to Work — the specific decisions and non-negotiables that define the Cydcor culture.

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Sam Rockwell

CEO & Co-Founder, Happi Co · Consumer Brand Innovator

Streaming Now

The Man Behind the Ice Cream Everyone's Talking About

By 2025 he was a Harvard Business School case study, his ice cream was in Walmart and Albertsons nationwide, and Snoop Dogg was his partner. What that skips is the decade before it — a Wisconsin grad learning brand strategy on a retail floor, with one earlier snack venture behind him before Happi Co. ever took off. He sat down with Trixy Castro to finally tell it.

Part 1 — Cinematic Episode

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Hidden Gems: The Man Behind the Ice Cream Everyone's Talking About

By 2025 he was a Harvard Business School case study, his ice cream was in Walmart and Albertsons nationwide, and Snoop Dogg was his partner. What that skips is the decade before it — a Wisconsin grad learning brand strategy on a retail floor, with one earlier snack venture behind him before Happi Co. ever took off. He sat down with Trixy Castro to finally tell it.

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Andy Levine

Founder · Sixthman

Streaming Now

Built for Something Bigger

He was never the starter, not on the basketball team, not in the band whose shows he booked. So he named his first company Sixthman, put 400 fans on a cruise with Sister Hazel in 2001, and turned it into roughly 150 sailings before selling to Norwegian Cruise Line. Sitting down with Trixy Castro one hour before 4,600 guests arrived at his newest venue, Andy explains why the best thing he has built is the thing that no longer needs him.

Part 1 — Cinematic Episode

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Hidden Gems: Built for Something Bigger

He was never the starter, not on the basketball team, not in the band whose shows he booked. So he named his first company Sixthman, put 400 fans on a cruise with Sister Hazel in 2001, and turned it into roughly 150 sailings before selling to Norwegian Cruise Line. Sitting down with Trixy Castro one hour before 4,600 guests arrived at his newest venue, Andy explains why the best thing he has built is the thing that no longer needs him.

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Matt Potter

Founder · PRAY App

Drops Coming Soon

Surrender as Strategy

He built one of the most widely used prayer apps in the world — and the key to making it work was the lesson every entrepreneur resists: surrender. In this conversation with Trixy Castro, Matt Potter breaks down why letting go isn't a weakness and how surrender became the sharpest strategy in his toolkit.

Part 1 — Cinematic Episode

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Drops Coming Soon

Hidden Gems: Surrender as Strategy

Matt on staying mission-aligned as a platform reaches tens of millions — and why surrender became his most powerful strategic tool.

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Adam Dorfman

ShortBarrel Whiskey · DMC Atlanta

Drops Coming Soon

Handcrafted Comeback

He lost everything — and then built two companies at the same time. ShortBarrel Whiskey and DMC Atlanta didn't happen in spite of his lowest point. They happened because of it. In this conversation with Trixy Castro, Adam Dorfman tells the story of the comeback nobody saw coming.

Part 1 — Cinematic Episode

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Drops Coming Soon

Hidden Gems: Handcrafted Comeback

Adam's step-by-step thinking for starting over when you have nothing left but the decision to move forward.

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